Now, again perhaps the last to discover it, there is something else. If you click on my ssrn page which I think is to the right of this post an then click on the second article down, you will see that it is about estate planning. And, to the right of the abstract there are ads for estate planners.
I assume the advertising is not free and that this the source of ssrn revenue. If I have this right, should ssrn be paying law professors or their schools to upload their articles? Or, is there already payment in the form of "top ten" lists.
I guess in a world in which Senate seats may appear on ebay soon, I should not be surprised.